{"id":3481,"date":"2016-03-22T19:10:32","date_gmt":"2016-03-22T19:10:32","guid":{"rendered":"http:\/\/50.116.112.120\/~lumyx485\/design\/?post_type=portfolio&#038;p=3481"},"modified":"2016-03-29T22:00:24","modified_gmt":"2016-03-29T22:00:24","slug":"apa","status":"publish","type":"portfolio","link":"https:\/\/lumyx.net\/design\/portfolio-item\/apa\/","title":{"rendered":"Branding | Reposicionamento APA"},"content":{"rendered":"<div class='flex_column av-av_two_third-2a9015ff38129c418a3f2eafba3e9512 av_two_third  avia-builder-el-0  el_before_av_one_third  avia-builder-el-first  first flex_column_div '   ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-av_gallery-9da140029a71969e77c24fc03e7707b3\">\n#top .avia-gallery.av-av_gallery-9da140029a71969e77c24fc03e7707b3 .avia-gallery-thumb a{\nwidth:8.3333%;\n}\n<\/style>\n<div  class='avia-gallery av-av_gallery-9da140029a71969e77c24fc03e7707b3 avia_animate_when_visible  avia-builder-el-1  el_before_av_textblock  avia-builder-el-first  avia_lazyload avia-gallery-animate  avia-gallery-1'  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><a class='avia-gallery-big fakeLightbox lightbox avia-gallery-big-no-crop-thumb ' href=\"https:\/\/i0.wp.com\/lumyx.net\/design\/wp-content\/uploads\/2016\/02\/APA_wp_catalogo_web.jpg?fit=880%2C634&amp;ssl=1\" data-srcset=\"https:\/\/i0.wp.com\/lumyx.net\/design\/wp-content\/uploads\/2016\/02\/APA_wp_catalogo_web.jpg?w=880&amp;ssl=1 880w, https:\/\/i0.wp.com\/lumyx.net\/design\/wp-content\/uploads\/2016\/02\/APA_wp_catalogo_web.jpg?resize=300%2C216&amp;ssl=1 300w, https:\/\/i0.wp.com\/lumyx.net\/design\/wp-content\/uploads\/2016\/02\/APA_wp_catalogo_web.jpg?resize=705%2C508&amp;ssl=1 705w, https:\/\/i0.wp.com\/lumyx.net\/design\/wp-content\/uploads\/2016\/02\/APA_wp_catalogo_web.jpg?resize=450%2C324&amp;ssl=1 450w\" data-sizes=\"(max-width: 880px) 100vw, 880px\"  data-onclick='1' title='O cat\u00e1logo, com envelope especial para envio aos clientes.' ><span class='avia-gallery-big-inner'  itemprop=\"thumbnailUrl\" ><img decoding=\"async\" class=\"wp-image-3484 avia-img-lazy-loading-not-3484\"  width=\"845\" height=\"634\" src=\"https:\/\/i0.wp.com\/lumyx.net\/design\/wp-content\/uploads\/2016\/02\/APA_wp_catalogo_web.jpg?resize=845%2C634&ssl=1\" title='APA_wp_catalogo_web' alt='' \/><span class='avia-gallery-caption'>O cat\u00e1logo, com envelope especial para envio aos clientes.<\/span><\/span><\/a><div class='avia-gallery-thumb'> <a href=\"https:\/\/i0.wp.com\/lumyx.net\/design\/wp-content\/uploads\/2016\/02\/APA_wp_catalogo_web.jpg?fit=880%2C634&amp;ssl=1\" data-srcset=\"https:\/\/i0.wp.com\/lumyx.net\/design\/wp-content\/uploads\/2016\/02\/APA_wp_catalogo_web.jpg?w=880&amp;ssl=1 880w, https:\/\/i0.wp.com\/lumyx.net\/design\/wp-content\/uploads\/2016\/02\/APA_wp_catalogo_web.jpg?resize=300%2C216&amp;ssl=1 300w, https:\/\/i0.wp.com\/lumyx.net\/design\/wp-content\/uploads\/2016\/02\/APA_wp_catalogo_web.jpg?resize=705%2C508&amp;ssl=1 705w, https:\/\/i0.wp.com\/lumyx.net\/design\/wp-content\/uploads\/2016\/02\/APA_wp_catalogo_web.jpg?resize=450%2C324&amp;ssl=1 450w\" data-sizes=\"(max-width: 880px) 100vw, 880px\" data-rel='gallery-1' data-prev-img='https:\/\/i0.wp.com\/lumyx.net\/design\/wp-content\/uploads\/2016\/02\/APA_wp_catalogo_web.jpg?resize=845%2C634&ssl=1' class='first_thumb lightbox ' data-onclick='1' title='O cat\u00e1logo, com envelope especial para envio aos clientes.'  itemprop=\"thumbnailUrl\"  ><img decoding=\"async\" class=\"wp-image-3484 avia-img-lazy-loading-not-3484\"  data-avia-tooltip='O cat\u00e1logo, com envelope especial para envio aos clientes.' src=\"https:\/\/i0.wp.com\/lumyx.net\/design\/wp-content\/uploads\/2016\/02\/APA_wp_catalogo_web.jpg?resize=36%2C36&ssl=1\" width=\"36\" height=\"36\"  title='APA_wp_catalogo_web' alt='' srcset=\"https:\/\/i0.wp.com\/lumyx.net\/design\/wp-content\/uploads\/2016\/02\/APA_wp_catalogo_web.jpg?resize=80%2C80&amp;ssl=1 80w, https:\/\/i0.wp.com\/lumyx.net\/design\/wp-content\/uploads\/2016\/02\/APA_wp_catalogo_web.jpg?resize=36%2C36&amp;ssl=1 36w, https:\/\/i0.wp.com\/lumyx.net\/design\/wp-content\/uploads\/2016\/02\/APA_wp_catalogo_web.jpg?resize=180%2C180&amp;ssl=1 180w, https:\/\/i0.wp.com\/lumyx.net\/design\/wp-content\/uploads\/2016\/02\/APA_wp_catalogo_web.jpg?resize=120%2C120&amp;ssl=1 120w, https:\/\/i0.wp.com\/lumyx.net\/design\/wp-content\/uploads\/2016\/02\/APA_wp_catalogo_web.jpg?resize=450%2C450&amp;ssl=1 450w\" sizes=\"(max-width: 36px) 100vw, 36px\" \/><\/a> <a href=\"https:\/\/i0.wp.com\/lumyx.net\/design\/wp-content\/uploads\/2016\/02\/APA_marca_antigaXnova_web.jpg?fit=880%2C578&amp;ssl=1\" data-srcset=\"https:\/\/i0.wp.com\/lumyx.net\/design\/wp-content\/uploads\/2016\/02\/APA_marca_antigaXnova_web.jpg?w=880&amp;ssl=1 880w, https:\/\/i0.wp.com\/lumyx.net\/design\/wp-content\/uploads\/2016\/02\/APA_marca_antigaXnova_web.jpg?resize=300%2C197&amp;ssl=1 300w, https:\/\/i0.wp.com\/lumyx.net\/design\/wp-content\/uploads\/2016\/02\/APA_marca_antigaXnova_web.jpg?resize=705%2C463&amp;ssl=1 705w, https:\/\/i0.wp.com\/lumyx.net\/design\/wp-content\/uploads\/2016\/02\/APA_marca_antigaXnova_web.jpg?resize=450%2C296&amp;ssl=1 450w\" data-sizes=\"(max-width: 880px) 100vw, 880px\" data-rel='gallery-1' data-prev-img='https:\/\/i0.wp.com\/lumyx.net\/design\/wp-content\/uploads\/2016\/02\/APA_marca_antigaXnova_web.jpg?resize=845%2C578&ssl=1' class='lightbox ' data-onclick='2' title='A marca azul ANTES, e DEPOIS em nova tipologia em preto-e-branco.'  itemprop=\"thumbnailUrl\"  ><img decoding=\"async\" class=\"wp-image-3483 avia-img-lazy-loading-not-3483\"  data-avia-tooltip='A marca azul ANTES, e DEPOIS em nova tipologia em preto-e-branco.' src=\"https:\/\/i0.wp.com\/lumyx.net\/design\/wp-content\/uploads\/2016\/02\/APA_marca_antigaXnova_web.jpg?resize=36%2C36&ssl=1\" width=\"36\" height=\"36\"  title='APA_marca_antigaXnova_web' alt='' srcset=\"https:\/\/i0.wp.com\/lumyx.net\/design\/wp-content\/uploads\/2016\/02\/APA_marca_antigaXnova_web.jpg?resize=80%2C80&amp;ssl=1 80w, https:\/\/i0.wp.com\/lumyx.net\/design\/wp-content\/uploads\/2016\/02\/APA_marca_antigaXnova_web.jpg?resize=36%2C36&amp;ssl=1 36w, https:\/\/i0.wp.com\/lumyx.net\/design\/wp-content\/uploads\/2016\/02\/APA_marca_antigaXnova_web.jpg?resize=180%2C180&amp;ssl=1 180w, https:\/\/i0.wp.com\/lumyx.net\/design\/wp-content\/uploads\/2016\/02\/APA_marca_antigaXnova_web.jpg?resize=120%2C120&amp;ssl=1 120w, https:\/\/i0.wp.com\/lumyx.net\/design\/wp-content\/uploads\/2016\/02\/APA_marca_antigaXnova_web.jpg?resize=450%2C450&amp;ssl=1 450w\" sizes=\"(max-width: 36px) 100vw, 36px\" \/><\/a> <a href=\"https:\/\/i0.wp.com\/lumyx.net\/design\/wp-content\/uploads\/2016\/02\/APA_display_web.jpg?fit=880%2C629&amp;ssl=1\" data-srcset=\"https:\/\/i0.wp.com\/lumyx.net\/design\/wp-content\/uploads\/2016\/02\/APA_display_web.jpg?w=880&amp;ssl=1 880w, https:\/\/i0.wp.com\/lumyx.net\/design\/wp-content\/uploads\/2016\/02\/APA_display_web.jpg?resize=300%2C214&amp;ssl=1 300w, https:\/\/i0.wp.com\/lumyx.net\/design\/wp-content\/uploads\/2016\/02\/APA_display_web.jpg?resize=260%2C185&amp;ssl=1 260w, https:\/\/i0.wp.com\/lumyx.net\/design\/wp-content\/uploads\/2016\/02\/APA_display_web.jpg?resize=705%2C504&amp;ssl=1 705w, https:\/\/i0.wp.com\/lumyx.net\/design\/wp-content\/uploads\/2016\/02\/APA_display_web.jpg?resize=450%2C322&amp;ssl=1 450w\" data-sizes=\"(max-width: 880px) 100vw, 880px\" data-rel='gallery-1' data-prev-img='https:\/\/i0.wp.com\/lumyx.net\/design\/wp-content\/uploads\/2016\/02\/APA_display_web.jpg?resize=845%2C629&ssl=1' class='lightbox ' data-onclick='3' title='Display para lojas.'  itemprop=\"thumbnailUrl\"  ><img decoding=\"async\" class=\"wp-image-3482 avia-img-lazy-loading-not-3482\"  data-avia-tooltip='Display para lojas.' src=\"https:\/\/i0.wp.com\/lumyx.net\/design\/wp-content\/uploads\/2016\/02\/APA_display_web.jpg?resize=36%2C36&ssl=1\" width=\"36\" height=\"36\"  title='APA_display_web' alt='' srcset=\"https:\/\/i0.wp.com\/lumyx.net\/design\/wp-content\/uploads\/2016\/02\/APA_display_web.jpg?resize=80%2C80&amp;ssl=1 80w, https:\/\/i0.wp.com\/lumyx.net\/design\/wp-content\/uploads\/2016\/02\/APA_display_web.jpg?resize=36%2C36&amp;ssl=1 36w, https:\/\/i0.wp.com\/lumyx.net\/design\/wp-content\/uploads\/2016\/02\/APA_display_web.jpg?resize=180%2C180&amp;ssl=1 180w, https:\/\/i0.wp.com\/lumyx.net\/design\/wp-content\/uploads\/2016\/02\/APA_display_web.jpg?resize=120%2C120&amp;ssl=1 120w, https:\/\/i0.wp.com\/lumyx.net\/design\/wp-content\/uploads\/2016\/02\/APA_display_web.jpg?resize=450%2C450&amp;ssl=1 450w\" sizes=\"(max-width: 36px) 100vw, 36px\" \/><\/a> <a href=\"https:\/\/i0.wp.com\/lumyx.net\/design\/wp-content\/uploads\/2016\/02\/APA_wp_banner1.jpg?fit=880%2C264&amp;ssl=1\" data-srcset=\"https:\/\/i0.wp.com\/lumyx.net\/design\/wp-content\/uploads\/2016\/02\/APA_wp_banner1.jpg?w=880&amp;ssl=1 880w, https:\/\/i0.wp.com\/lumyx.net\/design\/wp-content\/uploads\/2016\/02\/APA_wp_banner1.jpg?resize=300%2C90&amp;ssl=1 300w, https:\/\/i0.wp.com\/lumyx.net\/design\/wp-content\/uploads\/2016\/02\/APA_wp_banner1.jpg?resize=705%2C212&amp;ssl=1 705w, https:\/\/i0.wp.com\/lumyx.net\/design\/wp-content\/uploads\/2016\/02\/APA_wp_banner1.jpg?resize=450%2C135&amp;ssl=1 450w\" data-sizes=\"(max-width: 880px) 100vw, 880px\" data-rel='gallery-1' data-prev-img='https:\/\/i0.wp.com\/lumyx.net\/design\/wp-content\/uploads\/2016\/02\/APA_wp_banner1.jpg?resize=845%2C264&ssl=1' class='lightbox ' data-onclick='4' title='Outdoor e banner.'  itemprop=\"thumbnailUrl\"  ><img decoding=\"async\" class=\"wp-image-3488 avia-img-lazy-loading-not-3488\"  data-avia-tooltip='Outdoor e banner.' src=\"https:\/\/i0.wp.com\/lumyx.net\/design\/wp-content\/uploads\/2016\/02\/APA_wp_banner1.jpg?resize=36%2C36&ssl=1\" width=\"36\" height=\"36\"  title='APA_wp_banner' alt='' srcset=\"https:\/\/i0.wp.com\/lumyx.net\/design\/wp-content\/uploads\/2016\/02\/APA_wp_banner1.jpg?resize=80%2C80&amp;ssl=1 80w, https:\/\/i0.wp.com\/lumyx.net\/design\/wp-content\/uploads\/2016\/02\/APA_wp_banner1.jpg?resize=36%2C36&amp;ssl=1 36w, https:\/\/i0.wp.com\/lumyx.net\/design\/wp-content\/uploads\/2016\/02\/APA_wp_banner1.jpg?resize=180%2C180&amp;ssl=1 180w, https:\/\/i0.wp.com\/lumyx.net\/design\/wp-content\/uploads\/2016\/02\/APA_wp_banner1.jpg?resize=120%2C120&amp;ssl=1 120w\" sizes=\"(max-width: 36px) 100vw, 36px\" \/><\/a> <a href=\"https:\/\/i0.wp.com\/lumyx.net\/design\/wp-content\/uploads\/2016\/02\/ApaRODAPE_26_Opcoes-1.jpg?fit=1000%2C150&amp;ssl=1\" data-srcset=\"https:\/\/i0.wp.com\/lumyx.net\/design\/wp-content\/uploads\/2016\/02\/ApaRODAPE_26_Opcoes-1.jpg?w=1000&amp;ssl=1 1000w, https:\/\/i0.wp.com\/lumyx.net\/design\/wp-content\/uploads\/2016\/02\/ApaRODAPE_26_Opcoes-1.jpg?resize=300%2C45&amp;ssl=1 300w, https:\/\/i0.wp.com\/lumyx.net\/design\/wp-content\/uploads\/2016\/02\/ApaRODAPE_26_Opcoes-1.jpg?resize=705%2C106&amp;ssl=1 705w, https:\/\/i0.wp.com\/lumyx.net\/design\/wp-content\/uploads\/2016\/02\/ApaRODAPE_26_Opcoes-1.jpg?resize=450%2C68&amp;ssl=1 450w\" data-sizes=\"(max-width: 1000px) 100vw, 1000px\" data-rel='gallery-1' data-prev-img='https:\/\/i0.wp.com\/lumyx.net\/design\/wp-content\/uploads\/2016\/02\/ApaRODAPE_26_Opcoes-1.jpg?resize=845%2C150&ssl=1' class='lightbox ' data-onclick='5' title='An\u00fancio de rodap\u00e9'  itemprop=\"thumbnailUrl\"  ><img decoding=\"async\" class=\"wp-image-3496 avia-img-lazy-loading-not-3496\"  data-avia-tooltip='An\u00fancio de rodap\u00e9' src=\"https:\/\/i0.wp.com\/lumyx.net\/design\/wp-content\/uploads\/2016\/02\/ApaRODAPE_26_Opcoes-1.jpg?resize=36%2C36&ssl=1\" width=\"36\" height=\"36\"  title='ApaRODAPE_26_Opcoes-1' alt='' srcset=\"https:\/\/i0.wp.com\/lumyx.net\/design\/wp-content\/uploads\/2016\/02\/ApaRODAPE_26_Opcoes-1.jpg?resize=80%2C80&amp;ssl=1 80w, https:\/\/i0.wp.com\/lumyx.net\/design\/wp-content\/uploads\/2016\/02\/ApaRODAPE_26_Opcoes-1.jpg?resize=36%2C36&amp;ssl=1 36w, https:\/\/i0.wp.com\/lumyx.net\/design\/wp-content\/uploads\/2016\/02\/ApaRODAPE_26_Opcoes-1.jpg?resize=120%2C120&amp;ssl=1 120w\" sizes=\"(max-width: 36px) 100vw, 36px\" \/><\/a> <a href=\"https:\/\/i0.wp.com\/lumyx.net\/design\/wp-content\/uploads\/2016\/02\/ApaRODAPE_26_Opcoes-2.jpg?fit=1000%2C150&amp;ssl=1\" data-srcset=\"https:\/\/i0.wp.com\/lumyx.net\/design\/wp-content\/uploads\/2016\/02\/ApaRODAPE_26_Opcoes-2.jpg?w=1000&amp;ssl=1 1000w, https:\/\/i0.wp.com\/lumyx.net\/design\/wp-content\/uploads\/2016\/02\/ApaRODAPE_26_Opcoes-2.jpg?resize=300%2C45&amp;ssl=1 300w, https:\/\/i0.wp.com\/lumyx.net\/design\/wp-content\/uploads\/2016\/02\/ApaRODAPE_26_Opcoes-2.jpg?resize=705%2C106&amp;ssl=1 705w, https:\/\/i0.wp.com\/lumyx.net\/design\/wp-content\/uploads\/2016\/02\/ApaRODAPE_26_Opcoes-2.jpg?resize=450%2C68&amp;ssl=1 450w\" data-sizes=\"(max-width: 1000px) 100vw, 1000px\" data-rel='gallery-1' data-prev-img='https:\/\/i0.wp.com\/lumyx.net\/design\/wp-content\/uploads\/2016\/02\/ApaRODAPE_26_Opcoes-2.jpg?resize=845%2C150&ssl=1' class='lightbox ' data-onclick='6' title='An\u00fancio de rodap\u00e9'  itemprop=\"thumbnailUrl\"  ><img decoding=\"async\" class=\"wp-image-3497 avia-img-lazy-loading-not-3497\"  data-avia-tooltip='An\u00fancio de rodap\u00e9' src=\"https:\/\/i0.wp.com\/lumyx.net\/design\/wp-content\/uploads\/2016\/02\/ApaRODAPE_26_Opcoes-2.jpg?resize=36%2C36&ssl=1\" width=\"36\" height=\"36\"  title='ApaRODAPE_26_Opcoes-2' alt='' srcset=\"https:\/\/i0.wp.com\/lumyx.net\/design\/wp-content\/uploads\/2016\/02\/ApaRODAPE_26_Opcoes-2.jpg?resize=80%2C80&amp;ssl=1 80w, https:\/\/i0.wp.com\/lumyx.net\/design\/wp-content\/uploads\/2016\/02\/ApaRODAPE_26_Opcoes-2.jpg?resize=36%2C36&amp;ssl=1 36w, https:\/\/i0.wp.com\/lumyx.net\/design\/wp-content\/uploads\/2016\/02\/ApaRODAPE_26_Opcoes-2.jpg?resize=120%2C120&amp;ssl=1 120w\" sizes=\"(max-width: 36px) 100vw, 36px\" \/><\/a><\/div><\/div><br \/>\n<section class=\"av_textblock_section \"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock  '   itemprop=\"text\" ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-av_font_icon-127da14a679cb00727237d3620427c20\">\n.av_font_icon.av-av_font_icon-127da14a679cb00727237d3620427c20 .av-icon-char{\nfont-size:40px;\nline-height:40px;\n}\n<\/style>\n<span  class=\"av_font_icon av-av_font_icon-127da14a679cb00727237d3620427c20 avia_animate_when_visible av-icon-style- avia-icon-pos-left av-no-color avia-icon-animate \"><span class='av-icon-char' aria-hidden='true' data-av_icon='\ue88e' data-av_iconfont='entypo-fontello' ><\/span><\/span>| clique nas imagens acima para ampli\u00e1-las.<\/p>\n<p>Abaixo, an\u00fancios para revistas.<\/p>\n<\/div><\/section><br \/>\n<div   data-size='shop_single'  data-lightbox_size='large'  data-animation='fade'  data-conditional_play=''  data-ids='3494,3495'  data-video_counter='0'  data-autoplay='true'  data-bg_slider='false'  data-slide_height=''  data-handle='av_slideshow'  data-interval='5'  data-class=' avia-builder-el-4  el_after_av_textblock  el_before_av_textblock  '  data-el_id=''  data-css_id=''  data-scroll_down=''  data-control_layout=''  data-custom_markup=''  data-perma_caption=''  data-autoplay_stopper=''  data-image_attachment=''  data-min_height='0px'  data-lazy_loading='disabled'  data-img_scrset=''  class='avia-slideshow avia-slideshow-1  av-default-height-applied avia-slideshow-shop_single av_slideshow  avia-builder-el-4  el_after_av_textblock  el_before_av_textblock   avia-fade-slider '  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><ul class='avia-slideshow-inner ' style='padding-bottom: 132.62599469496%;' ><li  class=' slide-1 ' ><div data-rel='slideshow-1' class='avia-slide-wrap '   ><img data-recalc-dims=\"1\" decoding=\"async\" class=\"wp-image-3494 avia-img-lazy-loading-not-3494\"  src=\"https:\/\/i0.wp.com\/lumyx.net\/design\/wp-content\/uploads\/2016\/02\/Apa_anunciocores_menor.jpg?resize=377%2C500&#038;ssl=1\" width=\"377\" height=\"500\" title='Apa_anunciocores_menor' alt=''  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/i0.wp.com\/lumyx.net\/design\/wp-content\/uploads\/2016\/02\/Apa_anunciocores_menor.jpg?w=377&amp;ssl=1 377w, https:\/\/i0.wp.com\/lumyx.net\/design\/wp-content\/uploads\/2016\/02\/Apa_anunciocores_menor.jpg?resize=226%2C300&amp;ssl=1 226w\" sizes=\"(max-width: 377px) 100vw, 377px\" \/><\/div><\/li><li  class=' slide-2 ' ><div data-rel='slideshow-1' class='avia-slide-wrap '   ><img data-recalc-dims=\"1\" decoding=\"async\" class=\"wp-image-3495 avia-img-lazy-loading-not-3495\"  src=\"https:\/\/i0.wp.com\/lumyx.net\/design\/wp-content\/uploads\/2016\/02\/Apa_anuncioLambreta_menor.jpg?resize=377%2C500&#038;ssl=1\" width=\"377\" height=\"500\" title='Apa_anuncioLambreta_menor' alt=''  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/i0.wp.com\/lumyx.net\/design\/wp-content\/uploads\/2016\/02\/Apa_anuncioLambreta_menor.jpg?w=377&amp;ssl=1 377w, https:\/\/i0.wp.com\/lumyx.net\/design\/wp-content\/uploads\/2016\/02\/Apa_anuncioLambreta_menor.jpg?resize=226%2C300&amp;ssl=1 226w\" sizes=\"(max-width: 377px) 100vw, 377px\" \/><\/div><\/li><\/ul><div class='avia-slideshow-arrows avia-slideshow-controls' ><a href='#prev' class='prev-slide ' aria-hidden='true' data-av_icon='\ue87c' data-av_iconfont='entypo-fontello'  tabindex='-1'>Anterior<\/a><a href='#next' class='next-slide ' aria-hidden='true' data-av_icon='\ue87d' data-av_iconfont='entypo-fontello'  tabindex='-1'>Pr\u00f3ximo<\/a><\/div><div class='avia-slideshow-dots avia-slideshow-controls'><a href='#1' class='goto-slide active' >1<\/a><a href='#2' class='goto-slide ' >2<\/a><\/div><\/div><br \/>\n<section class=\"av_textblock_section \"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock  '   itemprop=\"text\" ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-av_font_icon-7a30cc15b737d3f191509ca70eed0fe1\">\n.av_font_icon.av-av_font_icon-7a30cc15b737d3f191509ca70eed0fe1 .av-icon-char{\nfont-size:40px;\nline-height:40px;\n}\n<\/style>\n<span  class=\"av_font_icon av-av_font_icon-7a30cc15b737d3f191509ca70eed0fe1 avia_animate_when_visible av-icon-style- avia-icon-pos-left av-no-color avia-icon-animate \"><span class='av-icon-char' aria-hidden='true' data-av_icon='\ue887' data-av_iconfont='entypo-fontello' ><\/span><\/span>|<strong>Veja mais detalhes abaixo<\/strong><\/p>\n<\/div><\/section><\/p><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-av_one_third-9c1d454dc06f7247226bc4e8f931daae\">\n.flex_column.av-av_one_third-9c1d454dc06f7247226bc4e8f931daae{\nborder-radius:0px 0px 0px 0px;\n-webkit-border-radius:0px 0px 0px 0px;\n-moz-border-radius:0px 0px 0px 0px;\n}\n<\/style>\n<div class='flex_column av-av_one_third-9c1d454dc06f7247226bc4e8f931daae av_one_third  avia-builder-el-7  el_after_av_two_third  el_before_av_two_third  flex_column_div av-zero-column-padding '   ><section class=\"av_textblock_section \"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock  '   itemprop=\"text\" ><h3>Marca | APA :: branding<\/h3>\n<p>A tradicional alfaiataria <strong>APA<\/strong> \u2013 maior fabricante de ternos do pa\u00eds \u2013 desejava modificar a <strong>percep\u00e7\u00e3o de sua marca<\/strong>, tornando-a <strong>mais sofisticada<\/strong>. <strong>LUMYX<\/strong> desenhou a <strong>nova marca<\/strong>, resguardando sua ess\u00eancia, mas optando por mais requinte no novo logo clean e o preto\/branco cl\u00e1ssico.<\/p>\n<\/div><\/section><br \/>\n<div  class='togglecontainer av-av_toggle_container-70f499b6559d920acf860a16cf2e5c61  avia-builder-el-9  el_after_av_textblock  avia-builder-el-last  toggle_close_all ' >\n<section class='av_toggle_section av-av_toggle-1f0ef1ec792aaeaa5364e1085cb30e7a'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div role=\"tablist\" class=\"single_toggle\" data-tags=\"{Todos} \"  ><p data-fake-id='#toggle-id-1' class='toggler   '  itemprop=\"headline\"  role='tab' tabindex='0' aria-controls='toggle-id-1'>Cliente<span class=\"toggle_icon\"><span class=\"vert_icon\"><\/span><span class=\"hor_icon\"><\/span><\/span><\/p><div id='toggle-id-1' class='toggle_wrap  '  ><div class='toggle_content invers-color '  itemprop=\"text\" ><p><strong>APA<\/strong><\/p>\n<p>Ultra Comunica\u00e7\u00e3o<strong><br \/>\n<\/strong><\/p>\n<\/div><\/div><\/div><\/section>\n<section class='av_toggle_section av-av_toggle-a2d5a3d6d6ff57c5613b11ea1e207fc3'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div role=\"tablist\" class=\"single_toggle\" data-tags=\"{Todos} \"  ><p data-fake-id='#toggle-id-2' class='toggler  activeTitle '  itemprop=\"headline\"  role='tab' tabindex='0' aria-controls='toggle-id-2'>Projeto | Solu\u00e7\u00f5es<span class=\"toggle_icon\"><span class=\"vert_icon\"><\/span><span class=\"hor_icon\"><\/span><\/span><\/p><div id='toggle-id-2' class='toggle_wrap  active_tc' style='display:block;' ><div class='toggle_content invers-color '  itemprop=\"text\" ><p><strong>Desafio: <\/strong>trazer sofistica\u00e7\u00e3o e personalidade pr\u00f3pria para a marca, l\u00edder no pa\u00eds no fornecimento de pe\u00e7as para diversas marcas de varejo de alfaiataria, elevando a percep\u00e7\u00e3o de qualidade e exclusividade a novos patamares.<\/p>\n<p><strong>Solu\u00e7\u00e3o Lumyx:<\/strong> Para refor\u00e7ar a<strong> nova imagem institucional<\/strong>, <strong>LUMYX<\/strong> criou o design de um primoroso cat\u00e1logo da cole\u00e7\u00e3o, para acompanhar a campanha de m\u00eddia com an\u00fancios veiculados em jornais e revistas em \u00e2mbito nacional e um filme publicit\u00e1rio, estrelados pelo top model internacional Evandro Soldati. Todo o enxoval\u00a0de pe\u00e7as institucionais da empresa tamb\u00e9m foi reformulado: etiquetas para as quatro linhas de estilo, tags, displays, um site reformulado, pe\u00e7as de endomarketing, capa protetora de ternos e at\u00e9 o layout para a frota de ve\u00edculos.<\/p>\n<\/div><\/div><\/div><\/section>\n<section class='av_toggle_section av-av_toggle-d88bb4383a0664961361cbb06118d3ac'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div role=\"tablist\" class=\"single_toggle\" data-tags=\"{Todos} \"  ><p data-fake-id='#toggle-id-3' class='toggler   '  itemprop=\"headline\"  role='tab' tabindex='0' aria-controls='toggle-id-3'>Resultados<span class=\"toggle_icon\"><span class=\"vert_icon\"><\/span><span class=\"hor_icon\"><\/span><\/span><\/p><div id='toggle-id-3' class='toggle_wrap  '  ><div class='toggle_content invers-color '  itemprop=\"text\" ><p><strong>Pe\u00e7as criadas\/produzidas:<br \/>\n<\/strong><\/p>\n<ul>\n<li>Nova <strong>marca<\/strong> (branding)<\/li>\n<li><strong>Manual de identidade visual<\/strong><\/li>\n<li>Dire\u00e7\u00e3o de arte para <strong>website<\/strong><\/li>\n<li>Projeto gr\u00e1fico para <strong>cat\u00e1logo<\/strong><\/li>\n<li>Tratamento de imagens<\/li>\n<li><strong>An\u00fancios<\/strong> para revistas e jornais<\/li>\n<li><strong>Outdoors<\/strong><\/li>\n<li><strong>Displays<\/strong> de balc\u00e3o<\/li>\n<li><strong>Etiquetas<\/strong> para ternos<\/li>\n<li><strong>Tags <\/strong><\/li>\n<li>Layout para <strong>capa protetora<\/strong> de ternos<\/li>\n<li>Layout para <strong>frota de caminh\u00f5es<\/strong><\/li>\n<\/ul>\n<\/div><\/div><\/div><\/section>\n<\/div><\/p><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-av_two_third-9497bbf8bff73ea4c6992cc17fa9ec36\">\n.flex_column.av-av_two_third-9497bbf8bff73ea4c6992cc17fa9ec36{\nborder-radius:0px 0px 0px 0px;\n-webkit-border-radius:0px 0px 0px 0px;\n-moz-border-radius:0px 0px 0px 0px;\n}\n<\/style>\n<div class='flex_column av-av_two_third-9497bbf8bff73ea4c6992cc17fa9ec36 av_two_third  avia-builder-el-10  el_after_av_one_third  avia-builder-el-last  first flex_column_div av-zero-column-padding column-top-margin'   ><div  class='togglecontainer av-av_toggle_container-58d3b55d78679e2c4a6f7b2e625e97f8  avia-builder-el-11  avia-builder-el-no-sibling  toggle_close_all ' >\n<section class='av_toggle_section av-av_toggle-00632318ee25aee4b550ab2fc770da0b'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div role=\"tablist\" class=\"single_toggle\" data-tags=\"{Todos} \"  ><p data-fake-id='#toggle-id-4' class='toggler  activeTitle '  itemprop=\"headline\"  role='tab' tabindex='0' aria-controls='toggle-id-4'>Making Of<span class=\"toggle_icon\"><span class=\"vert_icon\"><\/span><span class=\"hor_icon\"><\/span><\/span><\/p><div id='toggle-id-4' class='toggle_wrap  active_tc' style='display:block;' ><div class='toggle_content invers-color '  itemprop=\"text\" ><p><strong>V\u00cdDEO<\/strong><\/p>\n<p>O ternos, cal\u00e7as e palet\u00f3s da APA s\u00e3o vendidos nas principais lojas de moda masculina do pa\u00eds. Este \u00e9 o v\u00eddeo da campanha de reposicionamento de marca, lan\u00e7ado simultaneamente com an\u00fancios em diversos jornais e revistas do pa\u00eds, o cat\u00e1logo e newsletters de endomarketing para funcion\u00e1rios da empresa e lojistas.<\/p>\n<div class='avia-iframe-wrap'><iframe loading=\"lazy\" width=\"1500\" height=\"844\" src=\"https:\/\/www.youtube.com\/embed\/XWdsMOD51-c?feature=oembed\" frameborder=\"0\" allowfullscreen><\/iframe><\/div>\n<p>Esta campanha foi estrelada pelo top model internacional Evandro Soldati e o filme foi dirigido pelo fot\u00f3grafo Ernesto Baldan, tamb\u00e9m respons\u00e1vel pelo cat\u00e1logo, com produ\u00e7\u00e3o Ultra Comunica\u00e7\u00e3o.<\/p>\n<\/div><\/div><\/div><\/section>\n<section class='av_toggle_section av-av_toggle-cd24d8f23ef4d90e0f9778b0c9405e10'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div role=\"tablist\" class=\"single_toggle\" data-tags=\"{Todos} \"  ><p data-fake-id='#toggle-id-5' class='toggler   '  itemprop=\"headline\"  role='tab' tabindex='0' aria-controls='toggle-id-5'>Ficha T\u00e9cnica<span class=\"toggle_icon\"><span class=\"vert_icon\"><\/span><span class=\"hor_icon\"><\/span><\/span><\/p><div id='toggle-id-5' class='toggle_wrap  '  ><div class='toggle_content invers-color '  itemprop=\"text\" ><p>FICHA T\u00c9CNICA<\/p>\n<hr \/>\n<p><strong>Dire\u00e7\u00e3o de Arte \/Design+Projeto Gr\u00e1fico:<\/strong> LUCIANA ARAUJO LUMYX | <strong>Fotografia:<\/strong> Ernesto Baldan | <strong>Produ\u00e7\u00e3o:<\/strong> Ultra Comunica\u00e7\u00e3o<\/p>\n<\/div><\/div><\/div><\/section>\n<\/div><\/div><\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"featured_media":3487,"comment_status":"closed","ping_status":"closed","template":"","tags":[],"portfolio_entries":[39],"class_list":["post-3481","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry","portfolio_entries-branding-design-integrado"],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/lumyx.net\/design\/wp-json\/wp\/v2\/portfolio\/3481","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/lumyx.net\/design\/wp-json\/wp\/v2\/portfolio"}],"about":[{"href":"https:\/\/lumyx.net\/design\/wp-json\/wp\/v2\/types\/portfolio"}],"replies":[{"embeddable":true,"href":"https:\/\/lumyx.net\/design\/wp-json\/wp\/v2\/comments?post=3481"}],"version-history":[{"count":1,"href":"https:\/\/lumyx.net\/design\/wp-json\/wp\/v2\/portfolio\/3481\/revisions"}],"predecessor-version":[{"id":3486,"href":"https:\/\/lumyx.net\/design\/wp-json\/wp\/v2\/portfolio\/3481\/revisions\/3486"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/lumyx.net\/design\/wp-json\/wp\/v2\/media\/3487"}],"wp:attachment":[{"href":"https:\/\/lumyx.net\/design\/wp-json\/wp\/v2\/media?parent=3481"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/lumyx.net\/design\/wp-json\/wp\/v2\/tags?post=3481"},{"taxonomy":"portfolio_entries","embeddable":true,"href":"https:\/\/lumyx.net\/design\/wp-json\/wp\/v2\/portfolio_entries?post=3481"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}